design & bloom / Flower School

Christmas
Floral Design.

Natural Scandinavian arrangements made with thoughtful grouping and confidence.

Join the 2026 Master Class

8 arrangements • Materials PDFs • Online community • Lifetime access

Do you start with beautiful Christmas greens, but find that your finished arrangement looks busy, and the individual textures get lost?

You add another branch to improve the shape, then a little more to fill a gap. Before long, you've used far more greenery than you intended, yet the arrangement still doesn't feel quite right.

If this sounds familiar, you are not alone. This is one of the most requested skills I am asked to teach, and I'd love to show you my approach.

I group my greenery so you can appreciate its shape, colour, and texture. Each variety has a considered place, giving the arrangement a clean, interesting look. With well-chosen greens and thoughtful placement, you can create a beautiful design using less material.

[UPDATE: A favourite Christmas arrangement by Dee Baunsgaard Lennard]

Your favourite Christmas arrangement

Join me for eight professionally filmed Scandinavian-inspired designs. I'll explain how I build each one and why I place the materials where I do.

design & bloom / The Approach

Make your greenery interesting.

Beautiful Christmas designs begin with understanding your materials. In this Christmas flower arranging course, I'll guide you through the choices that give each arrangement its shape, balance, and character.

Group with purpose

Keep the different shapes and textures visible, so each variety contributes to the design.

Know when you have enough

Recognise when more greenery makes an arrangement feel crowded. Use good greens with thoughtful placement.

Build your confidence

Understand how branches, flowers, candles, and natural details come together, so you can make more considered design decisions.

[UPDATE: A close view of grouped Christmas greenery showing texture and shape]

A close view of your grouped greenery

A Scandinavian Christmas

My approach draws on more than 30 years of floral design and my Scandinavian background.

Roots, branches, cones, magnolia, and evergreens bring natural character to the collection, while flowers and seasonal details offer different expressions of Christmas.

Three arrangements use clay as their design base, a method I have used for years in Denmark, where it is still used today. I show you clearly how I work with it on wood and irregular roots. The planter also uses clay to hold its taper candles.

Alongside these techniques, you'll explore candle centrepieces, a plant arrangement, fresh floral designs, and mantel styling.

design & bloom / The Collection / 01 to 05

Woodland warmth and natural detail.

Amber Hygge

A 9-inch amber pillar candle brings warmth to a design built with clay on a wood slab. Evergreens, magnolia, dried orange slices, and cones complete the arrangement. Explore working with clay on wood and combining warm colours with natural textures.

Whispering Pines

Three candleholders incorporating clay form an organic woodland grouping. Evergreens, cones, succulents, moss, and natural textures give each piece interest while connecting the collection. Explore how materials work together across a group of designs.

Nordic Drift

A large root becomes the base for clay and a 7-inch pillar candle. Rose hips, magnolia, evergreens, sponge mushrooms, cones, and pods add woodland character. Learn my approach to building on an irregular root and working with its natural shape.

Silent Night Christmas Planter

Four plants sit in a square stone pot with two taper candles held in clay. Branches, moss, and silver ornaments bring everything together. Explore how separate plants and decorative details become one considered Christmas composition.

Winter Lumina

Two pillar candles sit in a rectangular stone pot, surrounded by evergreens, pods, cones, and mushrooms. This natural Scandinavian centrepiece suits a dining table or coffee table. Discover how greenery and texture give a design interest.

[UPDATE: Amber Hygge or Nordic Drift arrangement]

Amber Hygge, Nordic Drift

✦   A materials PDF accompanies every arrangement.

design & bloom / The Collection / 06 to 08

Fresh flowers and festive texture.

Golden Glow Centrepiece

An elevated gold compote combines magnolia, boxwood, and evergreens with roses, orchids, and elegant fillers. Dried honey dippers, cinnamon sticks, and baubles add festive detail. Explore the combination of fresh flowers, greenery, and decorative accents.

Velvet Solstice

A warm, richly textured centrepiece in a concealed, elongated container. Greenery, crabapple branches, cinnamon sticks, leucadendron, orchids, and proteas combine with velvet ornaments. Explore how contrasting textures give a larger design depth and interest.

Nordic Grace

Large branches, orchids, green leucadendron, hanging amaranthus, and velvet ornaments create a statement mantelpiece. Related materials connect it with the larger floral centrepiece. Explore designing for a mantel and bringing arrangements together throughout a room.

[UPDATE: Velvet Solstice or Nordic Grace arrangement]

Velvet Solstice, Nordic Grace

Simple and elegant. Natural and fresh.
design & bloom / Come Learn with Dee

Fresh ideas for your Christmas designs.

For flower shop owners and floral designers, this course offers different approaches to refresh your seasonal collection and create distinctive arrangements for customers. Store owners can bring the ideas into their Christmas styling, while hobbyists can create something special for home.

All skill levels are welcome. I explain the mechanics and placement of materials clearly, helping you follow the process and understand the design decisions along the way.

[UPDATE: Portrait of Dee Baunsgaard Lennard, founder of design & bloom Flower School]
design & bloom / Your Teacher

Dee Baunsgaard
Lennard.

I'm a Danish-trained floral designer with more than 30 years of professional practice. My Christmas approach is not something I studied. It is the aesthetic I grew up with in Scandinavia, refined through decades of designing and teaching.

I have used clay as a design base for years in Denmark, where it is still used. I have designed for luxury events, taught designers at every stage of their careers, and spent years working out the clearest way to explain not just what to do, but why.

I look forward to sharing these techniques and designs with you.

Read Dee's full story →
design & bloom / Your Course Includes

Eight complete arrangements with clear, step-by-step instruction, a materials PDF for every design, access to the 2026 online community, and lifetime access to revisit the techniques whenever you need them.

"Dee is truly one of the most talented instructors I've had in floral design. Her passion, knowledge, and teaching style made the entire experience inspiring."
Mason Pinho, Floral Design Student
"Design and Bloom serves both junior and experienced florists. Dee's mastery, combined with her hands-on approach, was an inspiration to me."
Denise D'Alessandro, Career-Change Florist
"I went to college for Floral Design and have years of experience as a florist, and Dee's course still taught me so many helpful tips and tricks."
Madison Hogben, Florist
design & bloom / Industry Professionals

Trusted by the industry.

Working with Dee Lennard was a true pleasure. Her creativity, professionalism, and consistent attention to detail strengthened every design she created. Her commitment to quality helped uphold the high standards of our shop.
We hosted Dee in our shop not just once, but twice. Our group ranged from junior to very experienced senior designers. When choosing an online course it is imperative to learn from a person with experience and knowledge. Dee definitely is that person.
Pam de Ruiter Owner, B.A., B.Ed. — Master Designer, Floret Designer
Dee was a wonderful part of the Hofland team as our freelance floral designer. She brought fresh, creative energy to every project, from beautiful designs for our catalogues and flyers to eye-catching setups at our design shows.
Glenn Hofland President, Ontario Wholesaler
Dee is a floral designer who transforms every vision into an elevated, artful experience. Her refined craftsmanship, impeccable attention to detail, and on-site adaptability ensure exceptional results every time.
Rita, Owner Event Planner, Simply Sienna
Enrol in the Christmas Floral Design Course
Christmas Floral Design, 2026 Master Class
$397 USD

One-time payment. Lifetime access. All sales are final.

A few questions

Do I need experience?

All skill levels are welcome. The techniques are explained clearly with enough detail for beginners to follow, while offering refinement for more experienced designers.

Do all designs use clay?

Three arrangements use clay as the design base; the planter uses clay to hold its taper candles. Other mechanics include floral foam. Module 1 introduces all the tools and mechanics you'll need before you begin.

How long do I have access?

You have lifetime access. Return to the lessons whenever you need them, as many times as you like.

Are materials included?

Materials are not included in the course price. A PDF with the complete materials list accompanies every arrangement so you can source exactly what you need.

How do I access the course?

After enrolment, you'll receive a confirmation email with your login details. The course is delivered through the design & bloom online learning platform, watch on any device, at any time.

Can I use these techniques for my business?

Yes. These are the same techniques used in professional work. Many students are established florists and shop owners expanding their seasonal offering.

All sales are final. Please review our Terms & Conditions before purchasing.